RAHIL KHAN

Strategic Graphic Designer

I can offer a number of key services including:

Brand/Corporate Identity Design

The creation of a brand/corporate identity requires key consideration to how it reflects the inherit core values. Logotype styling (inclusive of colour, typography etc), symbolisation (mark), and slogan work in harmony to play an integral role in how the identity is promoted.

Brand Packaging Concepts and Development

Brand packaging needs to represent the brand/product proposition and adhere to the needs and expectations of its target audience. This consists of a number of attributes from packaging shape, material, colour psychology, theme and visual standout.

Name Generation

The creation of a distinctive brand name should maintain presidence over the identity styling as this can be just as memorable in the consumers mind.

Artwork

The process to achieve final production. Key consideration needs to be made to colour specification (CMYK, Pantone), Image Retouching to ensure correct output resolution, material and print techniques to achieve desired finish (e.g. Varnish, Foiling etc.)

Marketing Material

This in essence is the brand/corporate communication in which consistency is paramount in creating a universal consumer appeal. This is essential in maintaining the credibility of the brand across print and digital platforms such as Brochures/Corporate Literature, POS (Point-Of-Sale) Adverts etc.

Website Design

As we are in a digital age web presence is essential as part of the brand communication. Creation of Flash Animations, Banners and HTML and CSS coding to style appearance.